Led by Age Uk Cheshire, Brightlife is a Big Lottery funded project across Cheshire West and Chester. It aims to reduce social isolation through an ambitious programme of appealing activities and social prescribing.
Age UK Cheshire approached Ambos for help developing a new concept to reduce the isolation often felt by older people. Whilst Age UK and their partner organisations had a wealth of experience in supporting older people, they needed professional marketing help to secure funding from The Big Lottery.
Ambos provided complete support, including brand creation, development, marketing planning and support and worked closely with Age UK and their partners to secure funding from The Big Lottery.
To date, Brightlife has been awarded £5.2 million in funding to deliver the project over 5 years.